CONTAGIOUS COMMONALITYÂ
Beyond any equipment, skill level, or localism, skiing and snowboarding have the ability to unite us all. From epic powder days to someone’s first linked turn, the energy is infectious. This collective love of the cold, the snow, and the mountains dictates how we spend our time, our money, and who we spend that time with. So whether you're a snowboarder or skier, weekend warrior or lifelong shredhead — come as you are. We're here for it.
EXCLUSIVELY GENDER INCLUSIVE
There isn’t really a difference in men's and women's equipment — it’s mostly just looks. We think a wide range of sizes that fits as many snowboarders and skiers as possible is really the only variation that’s needed. Because your skis or snowboard can tell a lot about you. How much you weigh, whether you waxed well enough and how you chattered through your carve. But one thing your gear can't tell is your gender.
YEAR AFTER YEAR, SEASON AFTER SEASON
There’s a certain satisfaction in truly wearing something out that you love. After years of use, abuse, and adventures, watching your favorite gear reach the end of its lifespan is a rewarding experience. We want your equipment to happily live out its life with you. That’s why we include our free Lifetime Service Pass on all of our skis and snowboards — free and discounted service for the usable life of your equipment. Because we think the best gear is the gear that keeps on working, year after year.